Game changing “business card exchange” leads to better networking and post-event engagement

Presdo has long had a passion to enrich relationships around events to deliver greater event ROI. A few years ago, among all the relationship building features we envisioned for event apps including matchmaking, messaging, and meeting scheduling, we wanted a way for participants to exchange contact information effortlessly. Contact information is crucial since relationships are successfully nurtured long after events have ended. We looked at existing approaches for contact exchange such as QR codes and badge scanning and saw many opportunities to improve on them. At the time, the high-quality experience we wanted couldn’t be supported by the technology. »